CPDStore Ireland

Sep 7, 10:00

Unlocking Success in 2023: Mastering Price Increases with 4 Practical Steps

Speaker: Des O'Neill - OmniPro

In the dynamic landscape of 2023, accounting and bookkeeping professionals encounter unprecedented challenges. There are so many things to do and so many things to consider in the rapidly changing business environment that we now work.

Amidst all the complexity we face, a transformative opportunity emerges. An opportunity with the power to revolutionise your business. By honing your pricing approach and implementing the four practical steps that we share in this webinar you can drive price increases in your firm in a way that has the power to change everything.

Des O’Neill will cover the following topics during this session:

• A practical review of why you must raise your prices in 2023.
• Fighting and winning the real pricing battle – the one that goes on in your own head.
• Foundational Pricing Strategies for all.
• Raising prices for New Customers.
• Raising prices for Existing Customers. The aim of this session is to simplify pricing and as well as walking away with practical tools, templates and checklists that you can use to raise your prices you will also get:
• Strategic Pricing Clarity: Gain a comprehensive understanding of why price increases are imperative in 2023, and how this strategic shift can improve your business for you, your team and your customers.
• Mastery Over Pricing Psychology: Overcome the internal pricing hurdles we all face by learning effective techniques to win the internal pricing battle, fostering a mindset primed for pricing success.
• Foundational Pricing Proficiency: Acquire practical insights and knowledge about the foundational pricing strategies that underpin the profession.
• Customer-Centric Price Rises: Uncover the art of raising prices for both new and existing customers while maintaining a customer centric focus, allowing you to implement price rises for sustainable growth.

This session is targeted at firm owners and senior team members who are working with clients and have a responsibility for the pricing and profitability of engagements.

Course Level: Advanced / Need to Know

Sep 7, 11:00

The Wheel of Life - Exploring Work Life Balance - September 2023

Speaker: Maura Dolan - LECI

Understanding and Achieving Life Balance is fundamental to enhancing professional performance and achieving well-being. In today’s fast paced, ever changing and complex world this workshop gives you a simple and powerful toolkit to manage your work/life balance and experience how to fit all the pieces of the jigsaw of your life together.

During this session Maura Dolan will cover the following topics:

• Understanding what is work/life balance
• The importance of achieving work/life balance
• How to explore where you are at the moment and where you want to get to

By attending this session, you will learn the following:

• A simple method to explore what are your priorities and values.
• An opportunity to clarify what is working well and what you would like to change.

A life-long tool to support you in enhancing your well-being which in turn enhance performance in all aspects of your life

Course Level: Intermediate

Sep 7, 12:00

Social Media and the Law – What you Need to Know

Speaker: Barry Crushell - Crushell & Co

Social media and employment law is an evolving topic, which we have found applies to almost every employee in the workplace. Barry Crushell will give you an introduction to the law concerning employment and social media use. With the central point being the extent to which employers can, or should, discipline employees, for their social media use, when it is potentially contrary to company or client principles.

In this webinar, Barry will cover the following topics:

• Employment law and social media use,
• Company policies and procedures,
• Employer obligations,
• Employee obligations.

Sep 7, 13:30

Protecting Your Online Accounts From Cyber Criminals

Speaker: Liam Lynch - L2 Cyber Security Solutions

The 2023 World Password Day global survey from BitWarden showed that 84% of respondents reuse a password on at least one site, with 11% doing so on more than 15 sites. Even more concerning is that 26% of those who reuse their passwords, have been using the same password for more than 10 years. With data breaches occurring on an almost daily basis, people’s credentials on various platforms are at risk of being discovered by cyber criminals who could then use those details to access other platforms, particularly where the password was the same or similar. Accountants regularly store and manage valuable client data on different applications and sometimes on client’s own systems. If somebody used their Facebook password on the client system, that dramatically raises the risk for the client. So, it is important to understand how cyber criminals leverage data breaches and the passwords they discover and then realise that there are easy ways of improving this situation, including the latest innovation of passkeys.

Liam Lynch will cover the following topics during this session:

• Discovering if your online accounts have been compromised
• Seeing how passwords can be uncovered
• Best practices for passwords
• Understanding the different types of authentication factors
• Embracing the secure future with passkeys

By attending this session, you will gain an appreciation for the importance of using long and unique passwords for every site, application and service and how to best manage these. You will then be able to reinforce these passwords with the ultimate in account protection - Multi-Factor Authentication (MFA) or the recently introduced technology - Passkeys.

This session will be most beneficial to owners and senior management in a firm.

Course Level: Foundation – the session is non-technical and will be delivered in plain, simple language.

Sep 7, 14:30

Who Do You Think You Are?

Speaker: Terry Harmer - NLC Training

Terry Harmer will cover the following areas during this session:

• The importance of being Branded.
    • All accountants do the same thing.
    • Are all accountants the same?
    • Stand out.
    • Time for a fresh look
• Building a Brand Personality
    • Who are you?
    • Who do you want to be?
    • Ancient Greeks and Movie stars
• Attracting Followers
    • Content marketing
    • Two reasons to choose you.

Course Level: Foundation

Sep 7, 15:30

LEAN SIX SIGMA: Three Areas in Your Firm That Need Attention

Speaker: Troy Altomare - Doc.It

Firms are consistently seeking ways to improve on what they have. Fighting to keep up with other firms and grow the business is what captures the attention of the decision makers. But, without improving their processes, efficiencies, employee morale, standard and effectiveness, that growth suffers. The challenge is, “How to improve”? Lean Six Sigma provides a platform that firms can use to implement a continuous improvement process. With Lean Six Sigma total growth is obtainable.

Troy Altomare will cover the following topics during this session:

• What is Lean Six Sigma and it’s Origins
• How LSS can help manage the flow of information
• Using Lean tools to help find bottlenecks
• Improving team dynamics with LSS
• Overview of Doc.It and Process Mapping

Goals are to improve processes, reduce cycle times, improve employee morale and customer satisfaction.

All staff level can benefit from the information provided during this session.

Course Level: Foundation / Intermediate