Where to Start? Understanding and Implementing AI (Dec 25)
Category: Technology | Duration: 2hrs | Tag: VODCPDFIE25D12S1 | Type: Video | Course Level: Foundation | Speaker: Marie Toft | Date: 18/12/2025 09:00
Course Details
Artificial Intelligence is transforming every aspect of finance and accounting — from bookkeeping automation and audit analytics to forecasting and client advisory. Yet many accountants feel unsure where to begin, what tools are reliable and how to ensure compliance. With the EU AI Act coming into force, accountants must now understand both the opportunities and responsibilities that come with AI adoption.
This session is designed to help accountants — at both senior and junior levels — understand the rules, manage the risks and lead AI change in a way that protects client trust, ensures compliance and builds long-term value.
Discover how AI is transforming and disrupting the accountancy profession, what are the opportunities and what are the risks, how to ensure compliance and build trust and most importantly, how to understand that AI is a HUMAN transformation as well as a revolutionary technical change.
This course is delivered by CEO & Founder of Emotionise AI, Innovator & Lecturer Marie Toft. Emotionise AI has trained AI in emotional intelligence to improve customer support and employee engagement outcomes. Her team was one of the first to start working with Open AI in Sept 2021, over a year before ChatGPT was launched. Marie is also an AI Consultant, Trainer and Researcher and is working with Trinity College Dublin as an Adjunct Teaching Fellow, lecturing in AI Leadership for companies.
Marie Toft covers the following topics during this course:
● Learn how AI adoption increases your value to clients, your firm and your career.
● Discover how to safely gain productivity and efficiency benefits from AI tools.
● Understand how the EU AI Act affects accountants and financial data.
● Learn the ethical principles and risk frameworks for responsible AI use.
● Explore change management techniques for successful firm-wide adoption
CPD Course Speaker
Emotionise AI
Marie Toft
Marie Toft is a pioneering AI innovator, founder, strategist, and communications expert, bringing a rare cross-disciplinary perspective to AI education. As CEO and Founder of Emotionise AI, one of Ireland’s first startups to work with OpenAI in 2021, Marie has hands-on experience building AI models, including leading the creation of the world’s first domain model trained with emotional intelligence at its core.
With over four years of experience building and leading AI engineering teams, Marie combines technical expertise with her background in journalism and communications—having worked with BBC, RTE, and SBS Australia—and her training in psychotherapy. This unique combination enables her to translate complex AI concepts into clear, actionable insights that are accessible to leaders, non-technical professionals, and policy influencers.
Marie’s work focuses on human-centered, emotionally intelligent approaches to AI adoption, strategy, and leadership. She specializes in making AI engaging and actionable, helping organizations implement AI responsibly while navigating its ethical and societal implications.
With over four years of experience building and leading AI engineering teams, Marie combines technical expertise with her background in journalism and communications—having worked with BBC, RTE, and SBS Australia—and her training in psychotherapy. This unique combination enables her to translate complex AI concepts into clear, actionable insights that are accessible to leaders, non-technical professionals, and policy influencers.
Marie’s work focuses on human-centered, emotionally intelligent approaches to AI adoption, strategy, and leadership. She specializes in making AI engaging and actionable, helping organizations implement AI responsibly while navigating its ethical and societal implications.