Course Details

“Whether you’re trying to win new clients, negotiate a better deal for yourself or somebody you represent; if you’re trying to persuade someone to follow a particular course of action, change direction or rethink their position, you will need to be skilled in the area of influence. The session will show you some of the skills and tools that are used by the world’s best negotiators” 


In this session Terry covers the following topics;

  • The main topics will be:
  • The Principles of Persuasion, and how to apply them in your communication
  • Written and spoken sentence structures, 
  • Your steps to YES, determining outcomes for every stage
  • Mirroring, matching and pacing
  • Persuasive intonation
  • “Shell Statements”
  • Irish - English
  • Questioning Techniques
  • Co operative assertion
  • Rebutting arguments
  • Closing 

CPD Club

Enjoy all of the premium features of the ultimate resource for the Ireland Accounting Community

CPD Course Speaker