CPDStore Ireland

In this 2 part Webinar Series we look at the fundamentals of growing your accountancy business. Over the 2 Sessions we will share practical insights, tactics and techniques to help you grow your accounting or bookkeeping firm in a structured and focussed way to attract more of the ideal clients you really want in your business.

In Part 1 of the 2 Part Series we look at the foundations of marketing and business development to get you clear on WHY you want to grow and HOW you are going to grow.

These sessions are based on the practical experiences of firm owners just like you who are successfully growing their firms combined with the 20 years’ experience of growing accounting businesses that Des brings to the table.

Des O Neill will focus on the Foundations of your Growth Strategy during this session, topics covered will include:

• Getting Clear on Why you want to Grow your Business
• Creating Your Red Velvet Rope Policy & Identifying Your Ideal Client
• Defining Your Product and Pricing
• Building Your Marketing Fundamentals 
• The 6 Core Promotion Strategies for Accounting Firms

This 2 Part Series is not just about the theory of growing a business. It is about the practicalities and is jam packed with ideas, knowledge and the tools and templates to help you practically implement. Attendees will walk away with their own documented Growth Plan.

This session is for firm owners, practice managers, senior team leaders and anyone who has aspirations about setting up or leading a firm.

Course Level: Advanced