Course Details

Most firm owners believe doubling profit means doubling clients — and doubling the stress that comes with it. It doesn’t. In this energised session Des O’Neill reveals the 10.10.10 Growth Method: three small levers that compound into a 100K bottom-line uplift for Irish and UK firms, and a fourth lever that halves the stress of getting there. Practical, proven and built for firm owners.

 

Des O’Neill will cover the following topics during this webinar:

  • The 10.10.10 Growth Method — the three compounding levers that drive a 32% turnover lift and a 100K profit uplift
  • The Accountants’ Lead Generation Engine — the 6 pillars (Networking, Referrals, Direct Outreach, Writing, Speaking, The Web) and how to pick your 4 primary channels
  • The Premium Conversion Conversation — The Accountants’ Sales Process and the Results Conversation that lift average spend without losing clients
  • The Systematic Referral Programme — engineering inbound growth from your existing client base as a repeatable annual process
  • The 4th 10 — the 10.10.10.10 Advanced method: margin uplift through systemisation, automation and outsourcing, and how it actually halves owner stress

 

 By attending this session you will:

  • Understand the maths of doubling profit without doubling clients — the 10.10.10 method visualised on one page
  • Diagnose where your firm currently sits on each of the three growth levers: client numbers, average spend and existing-client referrals
  • Identify the 4 primary lead generation channels from the 6-pillar framework that fit your firm, your market and your personality
  • Have a clear plan to systemise referrals as part of your annual client process, not as a hopeful afterthought
  • Walk away with the 4th 10 framework — the operational shifts that protect margin and reduce owner stress
  • Take home a complete toolkit of ProfitPro workbooks, including the 10.10.10.10 Calculator, the Lead Generator workbook, the Sales Process map and the Results Conversation guide

 

This webinar will be of particular interest to firm owners, principals, partner designates and senior team members in Irish and UK accounting, tax and bookkeeping practices who want to grow profitably and sustainably without sacrificing balance, health or happiness.

 

Course Level: Intermediate / Need to Know

CPD Course Speaker

OmniPro

Des O'Neill

Having worked for a number of years in practice, and with one of the profession’s regulatory and support institutes, Des co-founded OmniPro to develop tools, techniques, products and services that make accountancy more profitable and rewarding.

Des is passionate about bringing innovation to the accountancy profession and enabling accountants to achieve what they want from their careers and business. His core belief is that when empowered to achieve their best, accountants can deliver transformative results for clients.

He holds qualifications from the ACCA Association of Chartered Certified Accountants, CPA Institute of Certified Public Accountants and ACIS Association of Chartered Secretaries and Administrators.