Course Details

Customers should join our webinar on Data Analytics to uncover the vast potential this technology has for transforming the accounting profession. In today's rapidly evolving financial landscape, understanding data analytics is crucial for accountants to stay competitive and relevant. This webinar will provide a comprehensive introduction to the concepts of big data and data analytics, explaining how these can be leveraged to enhance decision-making, improve accuracy in financial reporting, and offer deeper insights into business operations.


Accountants will gain valuable insights into the key types of data analytics that are integral to the profession. Understanding these analytics will enable accountants to not only interpret historical data but also anticipate future trends and prescribe optimal courses of action. The webinar will also cover the essential technologies and tools that facilitate effective data analysis and visualisation, empowering accountants to present complex data in a clear and impactful manner.

 

Brenda Clerkin will cover the following topics during this webinar:

  • An understanding of big data - what it is, the various types and forms available and why it is important for today’s accountant.
  • An outline of what is meant by data analytics.
  • An overview of the IMPACT cycle for data analytics.
  • A review of four key types of data analytics used in the profession.
  • An appreciation of how big data and data analytics is changing the function of accountants and how this may impact your role going forward.

 

By attending this session, you will be able to:

  • Understand big data - what it is, the various types and forms available and why it is important for today’s accountant.
  • Explain what is meant by data analytics and appreciate how to utilise the IMPACT cycle for data analytics.
  • Identify and understand the four key types of data analytics used in the profession 
  • Describe how big data and data analytics has changed the function of accountants and determine the impact on the role of the accountant.

 

The session will be of most interest to accountants who have a role in collating and interpreting data to aid data driven decision making within an organisation.

 

Course Level: Foundation


CPD Course Speaker

Queens University Belfast

Brenda Clerkin

Brenda is an experienced Senior Lecturer of Practice at Queen’s Business School. Brenda brings over 14 years’ experience working in practice with a ‘Big 4’ professional services firm. This experience spanned small and medium enterprises, based in the UK and Ireland, to large multinational organisations across a number of different industries including aerospace, agriculture, leisurewear, luxury apparel, utilities and the public sector. She is passionate about improving how businesses are run and views a dynamic combination of effective leadership and the implementation of digital technologies as critical to organisational success. Brenda brings leadership theories to life through the application of real-world experience and insight. Her research areas focus on digital adoption and transformation, data analytics, and innovation through the use of digital technologies.