Build Your Career Brand: Stand Out and Succeed as an Accountant (Oct 25)
Category: Personal Development | Duration: 1hr | Tag: VODEC2519 | Type: Video | Course Level: Foundation | Speaker: Conor Clarke | Date: 15/10/2025 10:00
Course Details
In an increasingly competitive and evolving accounting and finance industry, having a strong and authentic career brand is no longer optional, it’s essential. This session is designed specifically for qualified accountants and finance professionals who want to stand out, clarify their professional identity, and align their values and strengths with career goals. In today’s market, technical skills are expected, but what sets professionals apart is their ability to communicate who they are, what they stand for, and the unique value they bring to employers, clients and colleagues.
In this course Conor Clarke covers the following topics:
- Defining Your Professional Identity: Explore the question "Who am I?" to clarify your motives, career journey and personal story as an accountant.
- Values and Strengths Alignment: Identify your core values and signature skills. Learn how to align them with your day-to-day work and long-term goals.
- The Role of Authenticity: Understand why being authentic is key to building trust and influence, and how to express your true professional self without compromise.
- Visioning and Personal Brand Exercises: Engage in guided visualisation and exercises to define your personal life and career brand.
- Building and Communicating Your Brand through Networking: Learn how to strategically build your brand through effective networking, online presence and relationship-building.
CPD Course Speaker
CWC Coaching and Consulting
Conor Clarke
Conor is a certified Career and Confidence Coach with significant experience helping individuals navigate major life and career transitions. Conor is also a Chartered Accountant and has recruitment background. With a coaching approach that is person-centered, values-based and the use of visualisation methods, his work focuses on guiding professionals to reconnect with who they truly are, clarify their life vision and help them to take aligned steps toward meaningful change.
He has supported many of his clients in overcoming self-doubt, to develop trust within themselves, and allow them to build their confidence to pursue careers and lives that reflect their deepest values.
Known for his grounded presence, empathic approach and intuitive questioning style, Conor combines evidence-based tools with deep listening and insight. He developed the Coming Home to Clarity framework after years of coaching people who were high-achieving on the outside but lost or unfulfilled within.
His mission is simple: to help you take responsibility for your life, start trusting yourself again, to build a life that feels like you and is a true reflection of who you are
He has supported many of his clients in overcoming self-doubt, to develop trust within themselves, and allow them to build their confidence to pursue careers and lives that reflect their deepest values.
Known for his grounded presence, empathic approach and intuitive questioning style, Conor combines evidence-based tools with deep listening and insight. He developed the Coming Home to Clarity framework after years of coaching people who were high-achieving on the outside but lost or unfulfilled within.
His mission is simple: to help you take responsibility for your life, start trusting yourself again, to build a life that feels like you and is a true reflection of who you are